From the Penalty Spot: What can Rodgers do with Sterling’s £49m?

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Liverpool just received £49m for the transfer fee of Raheem Sterling, the amount paid for the 20 yer old winger has raised some dust which is yet to settle, but that issue is far from our concern in today’s “From the Penalty Spot “.

We are more curious about what Brendan Rodgers will do with that money in his coffers,  how can they translate the money into quality acquisitions in the transfer market or will it be squandered on average “pay as you go players” like last season.

The talk of Raheem Sterling’s move away from Anfield isn’t going away any time soon, and reports suggesting that Liverpool are hoping to use the money from his sale to fund the purchases of Christian Benteke and Nathaniel Clyne are not going to please Reds’ supporters.

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Despite spending nearly £120m on new players last summer, Liverpool have struggled following Luis Suarez’s departure to Barcelona and the loss of Daniel Sturridge through injury for most of the season.

And Rodgers revealed plans were already well underway to bring in more new faces when the transfer window reopens.

“The ambition is, of course, to be much greater and better than that, so we have to be planning forward.

“That means bringing in players in the summer and that’s something that’s well underway and we’ll look forward to that.”

Liverpool are yet to spend any money on transfer fees this summer despite bringing three players in James Milner, Danny Ings and Adam Bogdan were all out of contract at their respective clubs, although the Reds will end up paying Burnley compensation via England’s tribunal system for Ings, Firminho came with a £20m price tag and yet more to spend.

This summer could replicate last summer for Liverpool’s summer spending as they look to fund their transfer kitty with the sale of Sterling, similar to last season when they used the money from the sale of Luis Suarez.

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The biggest mistake Rodgers did was selling Suarez, it cost him a lot but the worst of it all was using the £75m from the Suarez bounty to acquire players not equal to what Suarez was giving every week.

They failed to still win the elusive EPL title and worse still, they failed to qualify for the UEFA Champions League tournament.

Liverpool found themselves dealing with the aftermath of a Luis Suarez bite that would plunge themselves into what will likely be a season-long narrative about how on earth Liverpool will ever replace all the goals he scored last season. Much of Liverpool’s subsequent transfer activity unfolded as it would have had Suarez stayed on, but it did present the challenge of finding additional support up front for Daniel Sturridge and they did found it in Southampton’s Rickie Lambert which they bought at £4m and Mario Balotelli at £16m, Lallana £20m, Emre can £9.75m and the rest, but both of this players were not able to live up to what the Uruguayan striker was bringing to the table, Sturridge had injury plague to lean on while Mario had his antics to talk about.

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From the Penalty Spot,  we are trying to analyze if the problem could be Brendan Rodgers lack of wise market scout and purchase skill like Wenger and Mourinho or his managerial skill lack the wheel to grind out success?

Last season, Liverpool wasted no time in quickly diving into the transfer window as soon as the season ended, despite the fact that the window didn’t officially open until July 1 and there was the small matter of a World Cup taking place and occupying the attentions of top players and their agents.

This season again, they have acquired six player already and on the brink of signing the seventh, but the problem is not how many they are buying but “Who they are buying?”

It is sad to see Liverpool spend so much in overhauling the squad and yet fail to leave a huge statement when the league is over, Liverpool need to improve transfer tactics and move on from Sterling and scouting average players, there’s no crime in pricing Lewandowski from Bayern Munich or Pogba from Juventus or Turan from Atletico Madrid,  its high time Ian Ayre and Rodgers should start aiming high and bring this trophies back to Anfield once again.

The Anfield fans are immensely frustrated and the major frustration is their team is not at the top anymore, and rarely competitive at that.

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Liverpool legend Steve Nicol believes Liverpool should use their new found money from the Sterling transfer to find a proven goalscorer.

Back in 1977, Liverpool did not want to lose Kevin Keegan but replaced him with Kenny Dalglish.

In 1981, Ray Clemence had more good years left in him but the team were strong enough to achieve more despite the eccentricities of successor Bruce Grobbelaar.

In 1984, Graeme Souness left for Sampdoria and that was more problematic. Numerous central midfield players were tried and in effect, Liverpool needed two players to replace him.

In 1987, Ian Rush went to Juventus but the Reds signed John Barnes and Peter Beardsley. They made the whole team even better.

It is no coincidence that Liverpool haven’t won the league title since their mastery of the transfer system waned alarmingly. One advantage the modern era owners do have over their predecessors, however, is that they are finally bringing in top dollars for their exports.

Steve McManaman left for Real Madrid in 1999 for free while Michael Owen cost the same club only £8m five years later. Xabi Alonso’s move to the Bernabeu in 2009 at last brought in a healthy profit. In fact, five players, Alonso, Javier Mascherano, Fernando Torres, Luis Suarez and Sterling have recently added a staggering £225m to the Anfield coffers.

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Liverpool’s ability to do anything with their wealth has declined dramatically, though. Luis Suarez was bought with the Torres money from Chelsea but the rest was spent on Andy Carroll.

The less said about how the subsequent Suarez profit was spent the better, though some of the players from last summer may yet come good. Now, there is a new windfall and hopes aren’t exactly high about how it will be used.

If Manchester United should move for Christian Benteke, as is currently rumoured, there will still be a yawning gap in the Liverpool squad for a goal scorer while Daniel Sturridge continues to recuperate. There were doubts being expressed over the Villa man’s suitability but watch them vanish overnight if United were to land him.

The Reds’ current reputation as a selling club will take years of being competitive and even successful to eradicate now. For the talented modern footballer, patience is almost a swear word, Sterling can attest to that.

Rodgers still has a couple of weeks to the end of the transfer deadline to make a good decision and set up a trophy inspired team or be prepared to Walk alone in his quest. images (41)

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